Amazon’s Black Friday Week and Cyber Monday deal events start at 12:01 a.m. PST on November 19 (08:01 UTC) and run through November 30. Amazon has not named a single console, video game or controller deal for them yet. The only gaming-related discount in its November 9 “first look” at the deals is up to 30% off select laptops and gaming PCs (checked November 12, 02:28 UTC).
Table of Contents
Quick answer: when is Amazon’s Black Friday 2026 sale?
- Black Friday Week and Cyber Monday events: November 19 to 30, starting 12:01 a.m. PST on November 19 (08:01 UTC, 3:01 a.m. ET).
- Black Friday itself: November 27. Cyber Monday: November 30.
- Gaming deals named so far: up to 30% off select laptops and gaming PCs from ASUS, ACER, Alienware, Lenovo and HP. No consoles, games, accessories or gift cards.
- Early deals: Amazon says you can already browse early deals in its Holiday Shop and on its Deals page.
Amazon's events start Nov 19 at 08:01 UTC and run to Nov 30. AI-generated illustration
Amazon Black Friday 2026 dates and drop times
Amazon quotes its times in Pacific Standard Time. Here is the schedule from its November 9 deals post and its Black Friday and Cyber Monday FAQs, converted to UTC (PST is UTC minus 8 hours).
| What | Date | Time (PST) | Time (UTC) |
|---|---|---|---|
| Black Friday Week and Cyber Monday events begin | Nov 19 | 12:01 a.m. | 08:01, Nov 19 |
| Daily themed deal drops (“Today’s Big Deals”) | 12 days of drops, through the events | Not stated | Not stated |
| Black Friday double drops, up to 60% off | Nov 27 | Midnight and 8 a.m. | 08:00 and 16:00 |
| Cyber Monday double drops, up to 60% off | Nov 30 | Midnight and 8 a.m. | 08:00 and 16:00 |
Amazon says these double drops are a first. It does not say when the events end on November 30, and the deals are “only while supplies last”.
What Amazon has named: gaming PCs, but no consoles or games
Amazon’s deals post groups its examples by category. This is everything in it that touches gaming, and what it leaves out.
| Item | What Amazon says |
|---|---|
| Laptops and gaming PCs | Up to 30% off select models from ASUS, ACER, Alienware, Lenovo and HP |
| TVs | Up to $600 off select Sony and Hisense TVs |
| Headphones and speakers | Up to 50% off select Beats, JBL, Marshall and Sonos (not gaming-specific) |
| Fire TV devices | Up to 35% off Fire TV Stick 4K; up to 45% off the Amazon Ember 55″ Artline and Mini-LED Fire TV sets |
| Amazon Luna | Not a discount: Amazon says Prime includes a library of 80-plus Luna games |
| Consoles, games, controllers, headsets | None named |
The “up to” percentages are ceilings on select items, not prices for any particular model, and Amazon gives no model numbers for the gaming PCs. In the toys list, “games” means Ravensburger, a puzzle and board-game maker, not video games.
Will Amazon have PS5, Xbox or Switch 2 deals?
Amazon hasn’t said. Nothing it has published for 2026 names a console, so any specific Amazon console price quoted this early is a guess. The console makers haven’t confirmed their own Black Friday offers either; our trackers cover PS5, Xbox and Switch 2, and our Black Friday 2026 gaming deals hub lists every sale that is confirmed.
For timing, Amazon starts four days before Walmart’s main Black Friday event on November 23; see our Walmart Black Friday 2026 gaming page for that schedule.
Gaming PCs are the only gaming hardware Amazon has named so far. AI-generated illustration
How to prepare before November 19
- Check the price history. Amazon says “Price History” on a product page shows up to 365 days of pricing, so you can tell whether a “deal” is a real drop.
- Set alerts. Add items to a list, cart or Save for Later; Amazon says Alexa+ deal tracking sends a notification when a watched item goes on sale. Alexa for Shopping can also auto-buy at a target price you set.
- Sort out Prime. Amazon lists Prime at $14.99 a month or $139 a year, with a free 30-day trial if you’re eligible. Its page doesn’t say which Black Friday deals are Prime-only, so check the listing.
- Look for free games separately. Prime’s free PC games are a different benefit; see our Prime Gaming free games for November.
Deals and availability can change, so confirm the price on Amazon before you buy. We don’t use affiliate links in this post.
What to watch next
The first things to look for are a console or game named on Amazon’s Deals page or Holiday Shop, an update to the “first look” post, and a Prime Video or Luna holiday announcement. We’ll update this page when Amazon names a gaming deal.
Sources: Amazon, “Black Friday and Cyber Monday 2026: a first look at Amazon’s best deals” (November 9, 2026); “When is Amazon’s Black Friday 2026 event?” (updated November 10, 2026); “When is Amazon’s Cyber Monday 2026 event?” (updated November 10, 2026). All read on November 12, UTC; we did not check Amazon product pages for this post.
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Featured image: AI-generated illustration
