Today EA has announced that they acquired Glu Mobile in a press release for $2.1 billion in enterprise value. This combination of Electronic Arts and Glu was done because EA is planning to accelerate their Mobile Portfolio Growth, and they will now fuel new experiences in Mobile Gaming. This deal will make EA’s impact on Mobile Business way bigger because Glu Mobile are one of the biggest developers in the Mobile Gaming Industry.
“We’re thrilled to welcome Glu Mobile to our Electronic Arts family,” said Andrew Wilson, CEO of Electronic Arts. “The combination of our talented teams and powerful IP positions us as a leader in the largest gaming category in the world. We are forming a powerful growth engine that will expand our current games and deliver more amazing new experiences across sports, lifestyle, mid-core, and casual for players everywhere.”
“Today is an exciting day for Glu and our global community of players,” said Nick Earl, CEO of Glu Mobile. “Joining forces with EA will take growth games like Covet Fashion, Design Home, Kim Kardashian: Hollywood, and the MLB Tap Sports Baseball franchise to the next level, expanding their reach to even more global audiences. Together, we will accelerate a strategic mobile-first approach and drive innovation through creative leadership while delivering world-class interactive experiences to our players.”
Glu Mobile has around 800 Employees, and all of them will now work under a new form of leadership by Electronic Arts.
What do you think? Please let us know in the comments below.
Electronic Arts acquires Glu Mobile for 2.1 Billion Dollars
